#14: Gillian Muessig, co-founder of SEOMoz (now “Moz”), venture capitalist, and mom to that Rand Fishkin guy, on why building a community is essential to growth

Gillian has been a guiding force in technology since the early days of the internet. Tune in to learn one of the key benefits of hosting a conversation on a particular topic and why listening is a critical component of your success.

Listen to this episode on iTunes

What was your biggest insight from this week’s episode? Let us know in the comments or on Twitter @influencer_inc.


An influencer is someone who sparks change. If you can replicate it and influence one or more people who can amplify what you’re promoting, you’re an influencer.

Outlines Venture Groups is a project of Gillian and Ann Kennedy that offers mentoring in exchange for equity.

2.9% of all venture capital funding went to women in 2016. Outlines Venture Groups recently formed a fund that looks at the diversity issue from a broader perspective — gender, ethnic, location, and idea diversity.

Listening to others was critical to the success of Moz.

If you’re hosting a conversation, you’ll be associated with that conversation.

If she were to do it again, she would have a more organized sales process.

Be mindful about how large you want your brand to be and where you’re willing to go to make it happen.

Favorite Five

  • Book: A Nordic fairytale book from her childhood
  • Influencer: Winston Churchill
  • Conference, group, or event: MozCon
  • Preferred social network: Twitter
  • Tool that you can’t live without: Google